Success this summer at the British Academy of Floral Art
The lovely Anastasia Watson (Tansy) wins first place BFA Hub and will be competing
Our lovely director and very own Dutch Master Florist Tina Parkes awarded 2nd
And read about our Brand New Course
and Summer Incentives
From classroom to competition stage
When you start a new creative path, you never quite know where it will lead. For Anastasia Watson, it led to national recognition.
Anastasia joined our Career Changer course with a love of flowers and a dream of becoming a skilled florist. Through expert guidance, practical skills training and nurturing creativity, she didn’t just learn to create beautiful designs — she discovered her own artistic voice and the confidence to share it with the world.
That confidence bloomed into success when Anastasia entered the British Florist Association Hub meeting in Bristol in May. Competing as a newcomer with florists from across the region, she not only won her heat, but achieved marks high enough to be selected as one of just six florists nationwide to compete in the prestigious Florist of the Year Newcomer finals at Fleurex this October.Her journey is a powerful reminder that with the right support, passion can become profession — and artistry can open doors you never imagined. We send her huge congratulation's and look forward to supporting her through the next part of her journey.
If you’ve been thinking about a new direction, our limited summer incentive makes now the perfect time to begin. Whether you dream of designing weddings, opening your own studio, or entering competitions, your floral journey could start right here.
Discover more and start your journey today.
A Memorable Evening at Moreton Morrell College:
Second Place in the Biedermeier Posy Competition for Tina Parkes
Last month, I had the absolute pleasure of competing at Moreton Morrell College in the Tutors’ Competition, where we were challenged to create a fully wired Biedermeier posy. I’m thrilled to share that I was awarded second place on the night.
The competition was not only a great opportunity to test my technical skills and creativity, but also to connect with fellow florists who share the same passion for craftsmanship and design. The Biedermeier style, with its precise concentric circles and careful wiring, is both a test of patience and an expression of floral elegance — so it was a true joy to work on this piece.
What made the evening even more special was the chance to see an inspiring demonstration by Nicolaus Peters, the renowned German florist who won the Floristry World Cup in Manchester last autumn. Watching Nicolaus work was incredibly motivating; his design approach, skill and vision reminded everyone why floral design is both an art and a craft.
Events like these are such a wonderful reminder of the richness of the floristry community — from the quiet moments of concentration as we create, to the energy and excitement of sharing ideas and celebrating each other’s successes.
I’m already looking forward to the next opportunity to step onto the competition floor, keep learning and keep growing — and hopefully bring back even more inspiration to share with my students and fellow florists.
Thank you to everyone involved for a truly memorable evening.
Brand new course
Introducing the brand new The British Academy of Floral Art would like to present
"The Art of Floral Demonstration"
A Demonstration Skills Course mastering the art of professional demonstration
Dates:
Three day in person course -Monday 11th, Tuesday 12th & Wednesday 13th August 2025
Follow-up optional short online session on Fri 25 Sept 2025, plus we’ll set a check-in date in November to see how you’re getting on.
Who is this course for?
This course has been specially designed for experienced florists who hold a Level 3 qualification or higher and want to develop their skills as floral demonstrators.
It’s ideal for florists who:
Anyone who would like to demonstrate at flower clubs, shows, or events
Are thinking of developing a career in floral education
Are interested in exploring a new income stream
Want to boost confidence speaking in front of an audience
Love inspiring others with flowers
What will you learn?
Planning & Presentation Skills – from choosing your theme to delivering your story with confidence
Voice Coaching & Stage Presence – how to use your voice, timing, and body language effectively
Ordering & Costing Flowers – practical advice on preparing designs for demonstration work
Styling & Attire – how to present yourself professionally on stage
Transport & Logistics – packing, prepping and arriving with ease
Hands-on Practice – with feedback and guidance throughout
Course Fee:
Book now at our summer incentive price £395 if booked by 27th July 2025, or full price £450 booked after 28th July
Places are strictly limited to ensure a high-quality learning experience.
Next Steps – book your place- click on the button below
If you have any questions, we’re happy to help
01392 834893
We’d love to help you take your floristry skills to the next level.
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