About the course

The Art of Floral Demonstration

Master the art of professional demonstration, growing your confidence, inspire your audience and potential additional income stream

Dates:

Monday 11th, Tuesday 12th & Wednesday 13th August 2025 (In-person at the Academy)

*Follow-up optional short online session on Fri 25 Sept 2025 plus we will set a check in date in Nov to see how you are getting on.

Who is this course for?

This course has been specially designed for experienced florists who hold a Level 3 qualification or higher and want to develop their skills as floral demonstrators.

It’s ideal for florists who:

• Want to demonstrate at flower clubs, shows, or events

• Are thinking of developing a career in floral education

• Want to boost confidence speaking in front of an audience

• Love inspiring others with flowers

 What will you learn?

• Planning & Presentation Skills – from choosing your theme to delivering your story with confidence

• Voice Coaching & Stage Presence – how to use your voice, timing, and body language effectively

• Ordering & Costing Flowers – practical advice on preparing designs for demonstration work

• Styling & Attire – how to present yourself professionally on stage

• Transport & Logistics – packing, prepping and arriving with ease

• Hands-on Practice – with feedback and guidance throughout

Course Fee:

£395 if booked by 20th July 2025 or full price £450 booked after 21st July

Places are strictly limited to ensure a high-quality learning experience.

 What to Expect:

All materials provided: Everything you need sourced for you, including use of tools to use during the session.

Take home some of your creations: Leave with your unique floral arrangement to admire or gift.

Expert guidance: Learn from our top Master Florist, ready to guide and inspire you every step of the way.

Relax and indulge: Enjoy tea, coffee, and delicious cakes or biscuits as part of your experience.

Next Step – book your place just press the green button below and we will look forward to welcoming your to the Academy

If you have any questions, we’re happy to help

info@academyoffloralart.com

01392 834893

 We’d love to help you take your floristry skills to the next level.

Warm wishes,

Tina and the Academy team